The brand that was Rover belongs to BMW currently and the company was half bought by two chinese firms (one owning design rights to the 25 (now around 11 years old), and the 75 (now around 8 years old), the other owning MG - ie MGTF - both companies are owned by the Chinese state.). Now Ford want to buy the name "Rover" from BMW to "protect" the Land Rover brand.
Nobody is really interested in the 11 year old Rover 400/45 because it was long overdue for a replacement and was based on the Honda Accord and there are obvious copyright / design rights issues.
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