"Come and see Santa in his Enchanted Castle." Since when did Santa have an enchanted castle? Perhaps he's bought a new house, and doesn't have to live in his Grotto anymore. Perhaps he's been manufacturing Nike trainers during the quiet months, with Santa's 'little helpers' - are they children, does that mean he's involved in child labour? are they elves or little chinese children? is Santa involved in running China's Nike sweat shops? It makes you wonder...